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There are also a raft of appearance-based spin-off sites, such as Facemate, a service that aims to match people who look physically similar and thus, the company’s founder claims, are more likely to have chemistry.
This more superficial breed of dating sites is capitalizing on a clear trend.
”Then there’s Hinge, which uses a similar interface, but is backed by recommendations from the user’s “social graph,” such as their school or career field.
Grindr serves up a mosaic of gay bachelors’ head and body shots.
Tinder dispenses with the idea that it takes a mutual love of pho or Fleet Foxes to create a spark; instead, users of the phone app swipe through the photos of potential mates and message the ones they like.
As one columnist who used the service put it, “There’s a short bio, age, and mutual friends listed, but who’s really paying attention to that stuff when your Tinder flame is wearing next to nothing on the beach?
The more I allocate to each attribute, the more highly I supposedly value that quality in a mate.
(One study found that the owner of an "honest" face is not any more likely to be trustworthy, for example.)It’s true that attractive people generally are treated more nicely by others, and they might have better-adjusted personalities as a result. In relationships, personality eventually overtakes attractiveness—or at the very least, we tend to find people more attractive when we think they have good personalities.